Archive for March 18, 2009

Kellogg’s Takes a Hit… but Not a Hint

According to an email sent by the Drug Policy Alliance:

 

The Kellogg’s public image has taken a huge hit, after the company refused to renew Michael Phelps’ contract because of his marijuana use. The advertising industry’s own leading journal recently reported that Kellogg’s treatment of Phelps was more damaging than the peanut recall.

 

Our calls have worked – partially. Kellogg’s has taken a hit, but not enough of one to encourage them to recant their statement. Executive Directory Ethan Nadelmann has been requesting a meeting with Kellogg’s, but they have refused. Tell Kellogg’s that you expect them to meet with Ethan Nadelmann to discuss their actions regarding Michael Phelps.

March 18, 2009 at 1:57 pm Leave a comment


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